When we invest, we're known for being eyes wide open, not fingers crossed. We want to understand what you want to achieve and how to make that happen.
After we invest, we want you to be in charge. We’ll be there for important decisions and to support you along the way.
Most of our investments have been pre-revenue, right at the start. We lead rounds, but don’t worry, if you've already taken investment, we should still talk.
We're excited for founders to teach us about the future they envision, particularly if they're pushing boundaries. We are sector agnostic but take a specific interest in these areas:
SaaS isn't dead. We are always looking for great software companies, so if you’re coding something special, we want to know about it.
If your work seeks to transform healthcare with AI, diagnostic data, new clinical processes or computational biology, let's talk.
We've invested in flying robots, computer vision, and automation driven by AI. We're super excited by the relentless advancement of productivity.
We're interested in how data and technology can be used to create new markets and explore existing ones. Let's explore this together.
We look for founders who are obsessed with building the company of their dreams, and delivering a product they believe the world needs.We know time is everything, and fundraising shouldn't get in the way of velocity.
The first thing we try to understand is whether we're equally excited by what you want to achieve, and whether we'll want to work together for the next 10 years.
If we’re all good on fit, we'll go on the following investment journey together:
We want to understand who you are, what drives you, your vision, and why your company is important to you and your customers. If it’s a ‘no’ from us, you’ll get that quickly so you can keep moving.
We'll explore your assumptions, understand your competitive advantage, anything that could stop you from succeeding, how you'll use the funds you raise and work out where we can support you.
Together, we’ll lean in on product, roadmap, metrics (if they exist!), and key gaps and opportunities. This may include a few meetings and more introductions to our team, product walkthroughs and visits.
Over the course of working together, we form a deep understanding of you and your company. This is presented in an IC meeting where a final investment decision is made.
Once we get sign-off (hooray!), we’ll provide a term sheet, our timelines, and complete due diligence (e.g. legals, IP ownership, etc). Our terms are pretty straightforward and based on the AIC open source docs.
We work with the very best lawyers who reflect our values, are familiar with startups, and more importantly, keep the costs down while making sure we’re all set up to succeed.
This is the part we love the most. You get ready to grow, we get ready to help. There’s no waiting around for months – you'll receive funding within a week of the docs being signed. We’ll onboard you to our internal community platform, Campfire, where you can find tools and resources for your journey.
We'll always act transparently and as a custodian of your company and your vision. No matter how hard things get, we ask that you do the same. Let’s go and build something amazing.